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Ep 030: Reducing Friction for First-Time Entrepreneurs with Nitesh Banta

Nitesh Banta believes technology is a force to be reckoned with, which drove him to become the co-founder of B12, a human-assisted AI that builds your website in 60 seconds. An entrepreneur from a very young age himself, Nitesh has made it his mission to support first-time entrepreneurs. His company's goal is to dramatically reduce friction for global businesses when launching and growing their companies online. 

In this episode, Nitesh shares the moment in his life that pushed him to follow his passion of becoming an entrepreneur, as well as why he never looked back once he got started in that field. You’ll learn why money is not the most important thing, where Nitesh sees himself in the coming years, and more.  

Listen to the Full Episode:


What You'll Learn In Today's Episode:


  • How Nitesh’s company is reducing friction for global businesses online.
  • Why he is so passionate about helping first-time entrepreneurs.
  • The importance of staying true to what you love. 
  • How Nitesh became interested in entrepreneurship.
  • B12’s typical customer.
  • Why money isn’t the most important thing.

Ideas Worth Sharing:

“I have always kind of had an entrepreneurial bug." - Nitesh Banta

“I have been lucky that following that passion or desire has brought me to really interesting places. " - Nitesh Banta

“For me, money has always been secondary, and it really is about finding the things you are most passionate about." - Nitesh Banta

Resources In Today's Episode:


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